After concocting fragrances for white labelled brands for years, they entered the retail space with affordable, and diverse perfumes for the student and working population.
Brief
Designing listing images for e-commerce platforms for more than 10 perfumes, each comprising multiple elements for different undertones of aromas.
Barrier
Since all their perfumes were so vastly different concerning their look, feel, ingredients, and target audience, they needed every product image to look unique yet maintain overall consistency with the brand.
Creative Solution
With a lot of trial and error and multiple sample creatives, we finally cracked the creative brief that would suit every product’s distinct characteristics but also abide by the brand guidelines.
