The time has finally come. You’ve poured your blood, sweat, and tears into...
The market for digital inventory is run by ad exchanges, who operate computerized auctions that bring together both parties of the transaction: Advertisers, who want to buy ad space on the internet, and publishers, the website owners with inventory to sell.
Programmatic advertising uses software that handles the sale and placement of ad impressions – in a fraction of a second.
SEO & search marketing news and chatter from Seofy. As well as these existing tools, we’re in the unique position.