Ah, magical, vibrant, spiritual India. A country so full of smiling faces...
However, for as much user data as there is on the internet due to social media consumption, the fact remains that today’s consumer doesn’t want to be sold to via their iPhone screen on Facebook any more than they enjoy watching a commercial on their television.
Therefore, to have a chance at winning, here are 3 tips to make sure your business dominates social media marketing in 2019.
Facebook ads are perhaps the best form of online advertising around today.
Why? Facebook has over 2 billion users around the world, and with all the data Facebook collects from these users, including you and I, this data can be leveraged to your advantage to reach potential customers and clients of your business. To maximize your ROI on Facebook ads, you should set a monthly budget, have a clear objective (whether its bid for engagement and conversions vs. views or impressions) and run targeted ads. This will help you reach your ideal customer based on demographic, location, and interest-based data.
Word-of-mouth publicity, referrals, and the story behind the product play a significant role in the customer’s purchase decision. Many businesses have started embracing user-generated content to promote their brand and to add a personal touch to their promotions.
You can leverage UGC by creating contests like ‘your favorite memory with our product’, or simply through hashtags. You can also reward the best entries or mention your customers for sharing their stories with you. This creates brand awareness, engages your audience, and leads to better customer experience with minimal investment.
SEO & search marketing news and chatter from Seofy. As well as these existing tools, we’re in the unique position.